Whether you are setting up a new business or extending an existing one, we have access to,and can advise on, all the key marketing tools you will need.
Initially, you will need to gain an understanding of the marketplace and your potential customers, which will entail carrying out some market research. This could be through desk research, quantitative, focus groups or online panels.
You will also need a website and social media presence, not only to inform your target audience, but to help acquire new customers. In addition we can help with developing your brand – from naming and logo design through to development of all sales and marketing collateral.
Generating interest and sales leads can be achieved via a wide range of online and offline channels, which will be driven by the type of business you have, your objectives for growth, the type of business you are looking for, and of course your budget.
Our role in these areas can be purely advisory, through to taking full responsibility for marketing initiatives, depending on your resources and requirements.